Boost your web rankings with Caliban, the web wizard.
Do you want to maximise the chances of your site being found when people do searches through Google and other search engines? Then Caliban could be the answer. Recently announced as the latest addition to the stable of Daybook products, it could dramatically increase your chances.The concept is simple. Let's use Daybook software as an example. In our own field 'keyword competition' is intense. Words like 'software', 'CRM', 'e-commerce', 'Mac', 'PC', 'accounting' and so on are everywhere on the web and the chance of being near the top of the results of search using them is, effectively, nil. Google produces 7,310,000 pages for 'accounting software' for example, while 'accounting software in London' brings the number down to just over a million.
The best solution is to have a large number of highly targeted pages, in which the title, keywords, description, page content and so on are optimised for one specific web search - especially less obvious ones.
The solution seems simple, but the problem is creating and maintaining them. Even using software such as DreamWeaver or Adobe GoLive, which are designed to take the drudge and technical complexity out of web page production, it is still a laborious - and pretty boring - task if you do it yourself and expensive if you pay a web designer. The prospect of producing fifty, a hundred or even a thousand pages is unthinkable.
Enter Caliban, which exponentially increases the speed at which you can produce pages. It enables you to use and reuse content with slight variations that focus it on a particular potential search and automates the production of the variation hidden meta tags, which can help you get good page ranking, in line with best practice for search engine optimisation. Caliban then publishes the page on the web using your own page template.


